THE AMBASSADOR
A SHARED SPIRIT OF CREATIVITY
Since the very beginning of his career, Lenny Kravitz has been defiantly original, always following his own path, steadfast in his artistic vision. Thanks to a strong parallel between his creative philosophy and that of Jaeger-LeCoultre, his relationship with the Maison has come very naturally.
STYLE THAT TRANSCENDS TIME
Lenny Kravitz is widely recognized for his forward-thinking statement of style, which effortlessly blends vintage and modern elements to create a look that is both timeless and contemporary.
Like Lenny Kravitz, the Reverso continues to reinvent itself and never goes out of style. With its distinctive rectangular case, the Reverso has always been an icon of 20th-century design.
THE WATCH
WHEN AN ICONIC WATCH MEETS AN ICONIC WRIST
Lenny Kravitz has been a watch enthusiast since childhood when he became fascinated by his father’s chronographs. He still has the same passion for timepieces today and appreciates the detailed design, skilled artistry and craftsmanship. Lenny Kravitz loves to collect vintage watches and has a particular affinity for timepieces from the 1960s and 1970s. Like Jaeger-LeCoultre’s watchmakers, he is driven by a spirit of curiosity and constant exploration and innovation.
FEATURING THE REVERSO TRIBUTE TOURBILLON
In this photoshoot, Lenny Kravitz wears the Reverso Tribute Duoface Tourbillon in pink gold. This time-defying timepiece pairs the mesmerizing beauty of an innovative flying tourbillon with the practicality of a dual time-zone display. The Manufacture’s expertise in tourbillons is unparallel, with the development of multi-axis tourbillons as well as a variety of shaped balance springs and new configurations, the most recent being the Calibre 847.
It feels like it's always been there. That's one of the beautiful things. It blends with me when I want to change. That's the beauty of this watch. You change moods, you change your vibe, and you take it and flip it over and a whole new thing happens.
What's next
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